Building tomorrow

Mastering materials to build the future. Shaping space to inspire connection. Constantly redefining the balance between form and function. And leaving a mark on time.

Rolex is a natural partner to the world of architecture – an essential art form that shares with watchmaking a common ambition: to draw inspiration from the spirit of the era and design creations that transcend time itself.

Architecture and the Perpetual Arts Initiative

Rolex supports architecture through its Perpetual Arts Initiative, which embraces many leading cultural institutions and artists as part of a long-term commitment to global culture. It also champions the transmission of knowledge to the next generation through a range of educational programmes.

International Architecture Exhibition

International Architecture Exhibition

As Exclusive Partner and Official Timepiece of the International Architecture Exhibition – La Biennale di Venezia – Rolex has forged close ties with some of the world’s leading architects in designing its buildings around the globe. These innovative structures reflect the brand’s commitment to sustainability and the pursuit of innovative solutions.

Rolex Pavilion
The Rolex Pavilion at the International Architecture Exhibition – La Biennale di Venezia has been reimagined along principles of sustainability, using local craftspeople, traditional building methods and recycled materials.

As part of its commitment to fostering the best use of space and technical innovation, Rolex supports the International Architecture Exhibition – La Biennale di Venezia, as Exclusive Partner and Official Timepiece.

Rolex buildings

In the construction of its own buildings, as in its watchmaking, Rolex embraces innovation, excellence and sustainability.

Mur
Rolex building, Dallas