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Rolex building



Inspiration and technical innovation

A natural connection

Rolex’s commitment to precision, high-performance and aesthetics connects the company to world-class architecture. In watchmaking, as in architecture, excellence in design creates the perfect expression of
form and function.

Fostering the best use of space and technical innovation has allowed the company to develop relationships with acclaimed architects for its own buildings worldwide. They include Fumihiko Maki, Kengo Kuma and Michael Graves. Kazuyo Sejima and Ryue Nishizawa, of SANAA, designed the Rolex Learning Center for
EPFL in Lausanne.

Dallas Rolex building

International Architecture Exhibition

Rolex and architecture

As part of its commitment to fostering the best use of space and technical innovation, Rolex is supporting the International Architecture Exhibition of La Biennale di Venezia as exclusive Partner and Timepiece for the third time since 2014. The exhibition is the world’s leading forum for architectural progress and this year the company is celebrating its participation with a new pavilion, one that recalls the uniquely fluted bezel of an Oyster Perpetual Day-Date watch. The 2018 exhibition runs from 26 May to 25 November.

International Architecture Exhibition
Rolex pavilion

The Rolex Arts Initiative

Mentor and protégé

The Rolex Mentor and Protégé Arts Initiative invests in the future of architecture by mentoring promising young architects in a one-to-one relationship. Some of the world’s greatest practitioners – Álvaro Siza, Kazuyo Sejima, Peter Zumthor and Sir David Chipperfield – have served with the programme as mentors. This philanthropic programme brings gifted young artists from around the world together with artistic masters for a period of creative collaboration. It covers six other disciplines: dance, film, literature, music, theatre and visual arts.

Architecture sketch
Sir David Chipperfield and his Swiss protégé Simon Kretz

Planning cities that create well-being

Rolex Arts Initiative

In 2016–2017 Sir David Chipperfield and his Swiss protégé, Simon Kretz, spent a year collaborating through the Rolex Arts Initiative. Their successful partnership resulted in a book: On Planning – A Thought Experiment. Published with support from Rolex and ETH Zurich, the book explores how to create cities that promote well-being through greater inclusiveness and innovative thinking.

National Museum of African American History and Culture

Mentor and protégée

Rolex Arts Initiative

Leading British architect Sir David Adjaye is the Rolex mentor in architecture for 2018–2019. He selected Mariam Kamara from Niger as his protégée. During the mentorship they will collaborate on a project for a public space in Niamey, the capital of Niger, which will serve as a cultural centre or an arts institution.