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New Rolex Day-Date Watch
New 2016 Watches


Oyster Perpetual


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Discover the new Rolex Day-Date unveiled at Baselworld 2016.

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Rolex Day-Date New-Generation Version

Day-Date 40

The new Oyster Perpetual

The Day-Date, the brand’s most prestigious model, worn by many heads of state, leaders and visionaries worldwide, appeared in 2015 in a new-generation version, the Day-Date 40, with a modernized design as well as a new mechanical movement that offers a superlative level of performance: calibre 3255.

The Day-Date Celebrates its 60th Anniversary in 2016

The “presidents’ watch”

Known as the “presidents’ watch”, the Oyster Perpetual Day-Date is celebrating its 60th anniversary in 2016. To mark this special occasion, it has been given a bright new dial in green, Rolex’s hallmark colour.

This special version of the Day-Date 40 is available exclusively in 18 ct Everose or white gold. It features the characteristic fluted bezel associated with the model since 1956.

Rolex Day-Date Waterproof Oyster Case

The Oyster Case, Symbol of Waterproofness

The new Day-Date

The Oyster case of the Day-Date, guaranteed waterproof to a depth of 100 metres (330 feet), is a paragon of robustness, proportion and elegance. The characteristically shaped middle case is crafted from a solid block of 18 ct gold. The fluted case back is hermetically screwed down with a special tool that allows only Rolex watchmakers to access the movement. Fitted with the Twinlock double waterproofness system, the winding crown screws down securely against the case. The crystal, with a Cyclops lens at 3 o’clock for easy reading of the date, is made of virtually scratchproof sapphire. The waterproof case provides optimum protection for the Day-Date 40’s high-precision movement.

Rolex Everose Gold for New Day-Date
Rolex Day-Date New-generation Movement

Perpetual Calibre 3255

The new Day-Date 40

The Day-Date 40 is equipped with a new-generation movement, calibre 3255, entirely developed and manufactured by Rolex for a superlative level of performance. This self-winding mechanical movement is at the forefront of the watchmaking art. A consummate demonstration of Rolex technology with 14 patents, it offers fundamental gains in terms of precision, power reserve, resistance to shocks and magnetic fields, ease of use and reliability.

Prestigious President Bracelet

The new Day-Date 40

Prestigious President Bracelet

Designed specially for the Day-Date at its launch in 1956, the elegant and imposing President bracelet is inherent to the standing of the model. Immediately recognizable on a wrist, this solid gold or platinum bracelet with three semi‑circular links provides complete reliability and comfort. It is now equipped with ceramic inserts inside the links, enhancing its suppleness and durability. A concealed attachment beneath the bezel ensures seamless visual continuity between the bracelet and case. The new-generation concealed Crownclasp, opened with a hinged Rolex crown, is the final aesthetic and functional touch to this sumptuous bracelet.

New Day-Date Superlative Chronometer Certification

Superlative Chronometer Certification

The new Day-Date 40

The Day-Date 40 is covered by the Superlative Chronometer certification redefined by Rolex in 2015. This exclusive designation testifies that the watch has successfully undergone a series of tests conducted by Rolex in its own laboratories according to its own criteria, which exceed watchmaking norms and standards. The certification applies to the fully assembled watch, after casing the movement, guaranteeing superlative performance on the wrist in terms of precision, power reserve, waterproofness and self-winding. The precision of a Rolex Superlative Chronometer after casing is of the order of −2/+2 seconds per day, or more than twice that required of an official chronometer. The Superlative Chronometer status is symbolized by the green seal that comes with every Rolex watch and is coupled with an international five-year guarantee.

The New Day-Date

The New Day-Date


Consult detailed product information about this model by downloading the e-Brochure to your personal computer or tablet device.

New 2016 Watches

Oyster and Cellini

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